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  • We think that the saying that it is impossible to enter the same river twice reflects current marketing and branding trends in the best way possible. The environment is changing so swiftly that it is impossible to suggest any template solutions. Each solution should be individual. That is why we use an extremely diverse arsenal of methods and techniques, which are constantly updated and modified to correspond with the needs of time and the tasks that our clients face.

    Qualitative research:

    • Focus group interviews
    • In-home mini groups
    • In-depth interviews
    • Expert interviews
    • Median interviews
    • Diametrical interviews
    • Conflict groups
    • Creative groups
    • Work sessions
    • Brainstorming

    Quantitative research:

    • Personal interviews in households
    • Hall tests
    • Home tests
    • Man-on-the-street and points-of-sale interviews